Archistager
In this article, Archistager Rossella Barrasso delights us with one of her bright Home Staging projects by showing us how you can build a valuable atmosphere for a property for sale using cardboard, natural and functional furniture. The Profumo di Salvia project involved a property that had been on the market for some time in a construction site in the capital which, after Rossella’s intervention, was sold in a short time. Every sale of a property prepared with a Home Staging set-up is a success because it underlines how important this work is and how necessary it is to do it well by following targeted criteria, without improvising. As Rossella teaches from the classrooms of the Home Philosophy Academy, Home Staging is a real marketing strategy, sewn for a certain target of potential customers, which mixes with decorative art with the choice of the right colors and accessories in order to create exciting and attractive atmospheres.
In this case, Rossella took advantage of the large windows and natural light in the living area of this apartment to create a bright and airy space. He then enhanced the linear architectural style by combining it with the simple and functional one of cardboard furniture for Home Staging. The choice fell on a white kitchen from the Gioia line with classic shapes that recreate the warm environment of domestic environments and which was combined with cream colors of the walls that enhance the natural finishes of the cardboard left and visible. The living area was then completed by a cardboard sofa with a bare structure which was given a touch of color using sage green accessories which, despite being soft, create a good contrast with the light color of the cardboard. A natural, elegant and impressive result.
Cardboard furniture for Home Staging are all ecological, functional and useful solutions to give a clear demonstration of the size of the spaces in a house for sale and create scenographies capable of impressing those who buy.
