via GB. Francino n.34 - Sant'Anna
Architect and Home Stager
With an eco-friendly set-up for Home Staging in natural cardboard, you have the power to transform any space into a welcoming and irresistible place for potential buyers. Architect Paola Chiellino, with her creative magic, has recently taken this concept to new heights with the realization of an exceptional Full Home Staging project in a completely renovated 80s apartment.
Presenting an empty mansion with a slightly vintage atmosphere that is able to immediately capture the imagination of buyers is a fascinating challenge that requires flair and vision. Architect Paola Chiellino has faced this challenge with mastery, finding a functional solution that has transformed the past into a modern and green opportunity.
Paola chose to use cardboard furniture to give this vintage apartment a contemporary and sustainable touch. Natur Design’s Home Staging furniture , in addition to respecting the environment, is designed to adapt to any environment and therefore also capable of conveying a nostalgic atmosphere, recalling past times with a touch of innovation. The furnishing elements have been carefully selected to integrate harmoniously with the aesthetics of the house in combination with other furnishings.
This mix of creativity and concreteness has made it possible to create a unique atmosphere, which captures the essence of the history of the house and, at the same time, offers an environment more in line with the tastes of today’s public. This approach has made it possible to convey a message of sustainability and innovation, making the property irresistible for modern buyers looking for a home that embraces the past and the future.
Paola chose a Scandinavian Greenery style, with a color palette dominated by Sage Green, Mustard Yellow and Earth Red, for the unique opportunity to create an immersive visual and emotional experience.
Scandinavian design is known for its simplicity, functionality and use of natural materials, and combined with the element “Greenery,” which refers to the integration of plants and greenery into the décor, it creates a relaxing and welcoming atmosphere. Sage Green evokes a feeling of serenity and nature, while Mustard Yellow adds warmth and energy, balanced by Earth Red which gives depth and character.
The natural colors together with the cardboard furniture created a harmonious mix that transformed the space into an inviting refuge conveying a sense of freshness, sustainability and comfort, elements that are often appreciated by potential buyers.
Paola has set up an elegant and functional living area with a touch of sustainability. At the center of attention is a cozy reading corner, where a cardboard armchair is embellished with cushions in natural fabrics, creating an oasis of comfort and tranquility. Natural light filtering through the windows gently illuminates this space, inviting you to read and relax. On the other side of the living room, a three-seater cardboard sofa with a clean, modern structure stands as the main element. This sofa blends in perfectly with the environment and provides a comfortable area to sit and socialize. The empty wall has been transformed thanks to a series of modular storage cubes, which not only add a decorative element, but also provide space for the organization and display of objects. Paola has shown how the creative use of cardboard can create a welcoming and sustainable space, where form and function blend harmoniously.
The staging of the kitchen area is an example of classic and functional elegance. The modular kitchen of the Gioia series in natural cardboard has been carefully positioned to maximize the available space and create a welcoming and inviting environment. The cooking module and the sink module have been strategically placed to ensure comfortable and fluid preparation of meals. The hood above the hob adds a modern and practical touch. A small peninsula with stools allows you to create a breakfast space or an informal place to converse while cooking. A chest of drawers with a service surface offers space for utensils and crockery, while a tall unit with fridge and pantry ensures easy access to food. The natural atmosphere is further emphasized by the use of natural cardboard, which gives warmth and character to the environment. Despite its small size, this kitchen exudes a familiar welcome and invites people to come together to share special moments in a space that combines classic design and modern functionality.
In the nostalgic design of the house, a touch of authenticity has been added thanks to a printed cardboard washing machine, strategically placed in the niche in front of the bathroom. This element not only captures the attention of observers, but also offers a clear idea of the footprint that an appliance such as the washing machine would have in this space. It is a clever design detail that makes the home staging project more realistic and functional.
In the bedroom, a cardboard chest of drawers has been inserted to add a natural and organizational touch. This chest of drawers not only offers storage space for personal items, but also helps to create a comfortable and sustainable atmosphere that permeates the entire abode. In addition to the chest of drawers, a series of modular modules was used to simulate a small wardrobe, providing additional space for the organization of personal clothing and accessories. These modules are versatile and fit perfectly into the overall style of the home.
The addition of so many other details scattered throughout the house reflects the attention Paola has produced in her Full Home Staging project, demonstrating how design can be used to transform an empty space into a home that captures the imagination and offers practical solutions for everyday life.
