Italian fashion house
Moschino has recently launched its first Pet Collection, offering a line of clothes and accessories specially designed for dogs. The products reinterpret the iconic style of the brand, adapting it to the tastes and needs of 4-legged friends. For the presentation of this surprising line, Moschino needed to create innovative custom-made displays to be placed in the windows, or inside its stores. From the collaboration with NaturDesign Cardboard Furniture was born the project of a display in the shape of a kennel, able to combine an original and fun design and a large space for the presentation of garments and gadgets.
As you can see from the photos above, the cardboard kennel is a piece of furniture that immediately attracts attention and stimulates the curiosity of customers. The walls are characterized by a bright red color and on the front side the name of the line stands out in white ” Moschino Couture! PETS “. At the bottom there is access to the kennel, while at the top the roof has two large side openings that give visibility to the display of products. On the top there is also a wooden stick that is used to hang the garments of the clothing line.
Among the most important features of the cardboard displays that were requested of us was certainly the ease of transport and assembly and, to meet these needs, the display was specially designed with the possibility of traveling in compact boxes with all the elements that can be assembled through intuitive interlocking solutions. The video below demonstrates how assembly is quick and easy and does not require the use of any tools.
