Packaging Première Milano
Packaging Company
Participating in an internationally renowned fair such as Packaging Première in Milan represents a unique opportunity for companies to showcase their creativity and commitment to sustainability. In an era in which the attention to innovative design and eco-compatibility is constantly growing, presenting yourself with a stand that not only captures visual attention, but also reflects values of respect for the environment, becomes crucial. A stand made of cardboard, light, versatile, modern and recyclable, perfectly embodies these principles. This seemingly simple choice translates into a powerful statement: it shows the company’s ability to innovate with sustainable materials, reducing environmental impact without sacrificing quality and aesthetics.
These are the foundations from which the project developed in synergy with Salco S.r.l., a Treviso-based company at the forefront of the packaging sector, was born. Together we defined the fundamental aspects of the stand, focusing on concepts such as customization, ease of assembly and reusability. A “turnkey” project in which we followed the customer from the design phases to the assembly at the fair. And the set-up will soon be reused in other fairs and events, thus optimizing the investment both economically and ecologically.
We close the case history by leaving room for the words of Cecilia Chizzali, Manager of Salco S.r.l.:
For the first time at Packaging Première 2024, Salco presented its new corrugated cardboard packaging and display projects dedicated to the world of retail brands: Fashion, Cosmetics & Beauty, Tech Design, Food & Beverage, Sportsystem, Publishing.
To express the many possibilities of enhancing this material as a sustainable choice, we have created together with NaturDesign a stand completely in cardboard, structure and furnishings: recyclable, modular and reusable for the next editions. A significant step forward in reducing the impact of these events.
The overall result gave a distinctive character to our presence at the fair, which the public received with interest and curiosity.