Viale Scarampo Hall 4- Gate 5
Healt and well being
The ecological set-up for Bionap at the 2017 edition of Making Cosmetics is a useful communication tool to convey the sustainable values of the company that commissioned the work to us at Natur Design.
Bionap Srl is a company specialized in the production of standardized botanical extracts obtained from plants and fruits that grow in the areas surrounding Mount Etna, a UNESCO World Heritage Site. Their mission is to discover innovative active substances with the aim of improving the health and well-being of people around the world.
For the 2017 edition of the Making Cosmetics fair in Milan, they asked us to renew their set-up, making it lighter in colors and layout. Bionap has already turned to us to create other set-ups for other fairs.
The stand consisted of a continuous back wall in natural cardboard with a white finish that delimited the perimeter of the bare area to be covered. On these walls we have created display niches equipped with cardboard shelves and larger heights inside which promotional images of the products have been printed alternating with those of the fruits and flowers from which the active ingredients are extracted. Behind the stand we have created a closet compartment with a door that serves as a service space. On one side of the stand we have placed a customized reception desk of the Verra A series with bag hooks and brochure pockets to welcome visitors and give the first information. To complete the stand, natural cardboard furnishings such as tables with glass tops from the Ortle s series and stools covered with cotton cushions from the series have been inserted.
Simple, sustainable solutions in line with the company philosophy to promote the well-being and health of all.