Cherilyn Archimede 5/7/9
Head of Ideas
Who hasn’t held a Steadtler pen or pencil at least once in their life? The German company is known for the quality of its products and for its continuous commitment to finding original and functional stationery ideas for every age group. Yes, because everything starts from an idea, whether silent or revolutionary. This is what moves the company, always looking for new solutions to be at the service of everyone. Inspiration, innovation, quality, tradition, responsible and sustainability are the values on which Steadtler has based years of activity.
What inspired us most about this collaboration was precisely the attention that Steadtler promotes towards sustainability. In fact, the company’s goal is to try to manage natural resources responsibly and set an example. From production to transportation to communication, everything is done with great care and consistency.
For an event, the experts of Natur Design commissioned the creation of a custom-made cardboard display in the shape of a school bus. We have thus made it by shaping panels of natural cardboard with fireproof certification, printed with the legendary yellow color and assembled all manually. Prints have been made on the front panels and on the back to depict the vertexes of the bus with the silhouette of the driver that can be glimpsed and a series of blister hooks have been inserted on the sides of this school bus to display the stationery.
A sustainable tailor-made display, an original, realistic and functional idea that does not go unnoticed.